The Times Of India, a joint venture of Times Group, News Corporation and Viacom, today unveiled the world’s first burger, a burger made by a team of “liberty burger” co-founders.
The burger, dubbed “the best burger ever,” is made with a combination of grass-fed beef, soy and grass-finished sausages.
“It’s a simple burger with a lot of flavor,” said the co-founder of Liberty Burger, Sanjeev Kishore.
“We have been eating burgers for more than a decade, and we wanted to make it better.”
The Liberty Burger burger features a blend of grass and sausaged meats, but not all sausage-based burgers are created equal.
The team at Liberty Burger have developed their burger using grass-raised, grass-finish, organic, and grass and wheat-fed sausaging and meat, all using locally grown, sustainable ingredients.
“They have taken a lot from other countries, and it’s great,” said Kisho, who worked on the project from 2015 to 2018.
“There are many other burgers that are made with these same ingredients, but we wanted a burger that’s completely vegetarian.”
“They take the time to make the food.
The people in India have to wait months to eat a burger,” he added.
The burgers, which are available in all 50 states and seven foreign countries, will be sold on Liberty Burger’s website in the coming weeks.
“You’ll be able to find a burger here that tastes like a burger you can eat out of the house,” said co-owner Kishor.
“The meat comes from the cows.
We don’t use antibiotics in the process, so the meat has been raised and the soil is organic.
The sausagens are from the cattle.
The meat comes in four different sizes, from 1/2 kilogram to 1.5 kilogram.”
The team behind the burger is led by co-creator and co-CEO Sanjeeva Kishoo, who was raised in Mumbai, India.
“I have two kids and work in a dairy farm,” he said.
“If I didn’t work in dairy farming, I’d have two young children.
My mom used to cook me meals at home, and I was taught by my mom that a hamburger was the best thing.
So we decided to make a burger from grass- and saucy sausags, because that’s what I grew up with.”
The burger is expected to hit the shelves in the next six to eight months.
“This is a real milestone in our journey,” said Liberty Burger founder Sanjay Singh.
“A lot of people say the burger has become a trend but we have been in the business for years.
We started off making a burger in 2013, and in 2014 we opened a restaurant in Mumbai.
The next year we expanded to Delhi.
And then in 2015, we opened an office in Mumbai and a second office in Delhi.”
The co-creators also said they have worked closely with the government to ensure that the food produced in India is healthy, and that the quality of the meat used is not affected by the production of the sausAGs.
“All our sausAGES come from local farms, from farmers in Punjab and from cattle that are raised on our land,” said Sanjay.
“Our burgers are always organic, all the meat is grass- or soy-fed, and the saausages are from local producers.”